CRMLS and HAR members receive nearly 300,000 consumer leads from

Norfolk, Virginia (October 6, 2014) –®, leading online real estate destination and provider of real estate marketing solutions, added two major MLS partners this past year: California Regional Multiple Listing Service, Inc. (CRMLS) and Houston Association of REALTORS® (HAR). In the last 12 months, the partnership with has resulted in an immense increase in traffic, leads, and listing impressions for the MLS partners. has generated for CRMLS and HAR a combined 490 million impressions for their members’ listings and 138,000 referral visitors to MLS public-facing websites and broker and agent websites. Additionally, generated nearly 275,000 consumer leads, routed directly to the listing brokers and agents at no charge.

The Houston Association of REALTORS®, the second largest local association/board of REALTORS® in the United States, generated more than 273 million impressions and 15 million property detail views of their listings from 140,000 consumer leads were sent to local HAR brokers and agents from, with mobile leads up 20 percent over the past year. Referral click-through traffic to agent websites and increased an astounding 1100 percent, with more than 7,000 referral visitors delivered in August 2014 alone.

“The main objective of is the same as our industry MLS partners – to provide consumers with accurate listing information they can trust,” said Dave Mele, president of “Connecting MLS members with more consumers and helping members maximize their real estate business are benefits is proud to provide. We strive to drive more traffic back to our advertisers and look forward to partnering with more MLS’s in the future.”

Additionally, the California Regional Multiple Listing Service, America’s largest MLS organization with more than 70,000 members, generated more than 223 million impressions and 13 million property detail views of their listings from 136,000 consumer leads were sent directly to local CRMLS brokers and agents from, with mobile leads increasing 59 percent over the past year.  Referral click-through traffic to broker and agent websites increased 37 percent, with more than 8,300 referral visitors delivered in August 2014 alone.

“Sending business back to CRMLS brokers and agents through is one of the ways we help put brokers and agents in front of buyers and sellers,” said Art Carter, chief executive officer of CRMLS. “The partnership provides free leads and the tools to turn those leads into business providing measurable value and service to our brokers and agents.”

For more information on the benefits can provide MLS’s and their members, visit

About offers today’s demanding homebuyers, renters, and those somewhere in between a simply smarter home search with a more personalized and conversational way to find their next home. Since its launch, has offered real estate professionals brand and property advertising, search engine marketing, and instant response lead generation to help them succeed online. For more information, visit

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