Partnership gives new home builders greater access to qualified home shoppers
Norfolk, Virginia (October 16, 2014) – Homes.com®, leading online real estate resource and top provider of real estate marketing solutions, has announced its newest partnership in listing data. New Home Feed, a leading marketing tool for home builders to distribute and manage new home listings, will add its high-quality new home listings to Homes.com. This will provide a positive user experience for consumers and give builders access to the more than 12 million active home shoppers who come to the Homes.com website each month.
“Partnering with New Home Feed adds another layer of quality listings and information to the website, reinforcing Homes.com’s position as a leader in the online real estate space,” said Dave Mele, president of Homes.com. “This is a win for everyone. Homes.com will now have a stronger connection to home builders, builders will have a new outlet to reach consumers, and consumers seeking new construction will benefit from more informative listings.”
The partnership will provide the following for new home builders:
- Builder listings from New Home Feed will now be displayed on Homes.com search pages.
- Easier access for adding new home listings on Homes.com through the New Home Feed management platform.
- Inquiries and leads from serious potential buyers will be delivered directly to New Home Feed builders.
Additionally, this partnership will provide home shoppers with more listing photos and videos, as New Home Feed makes it easy for builders to add the content potential buyers want to see when searching for a new home.
“Homes.com and New Home Feed have the common goal of attracting quality home prospects and converting them to leads,” said Rick Phillips, chief executive officer of New Home Feed. “We both share the belief that home builders are best served when shoppers are able to access builder’s directly for more information. Homes.com achieves this by providing robust, clean listing content like home photography and video tours via New Home Feed and by displaying a prominent link to the builder’s website.”
Both Mele and Phillips foresee greater future success for their clients through this partnership.
Builders interested in learning more about advertising on Homes.com or the benefits of New Home Feed should visit http://connect.homes.com/advertise/builders/.
Homes.com is a leading provider of real estate marketing and media services, including brand advertising, property listing exposure and syndication, search engine marketing and instant response lead generation. Homes Connect by Homes.com offers the real estate industry’s first-ever, all-inclusive marketing platform for agents and brokers featuring single-login convenience, and the new Homes.com Social offers innovative tools and resources to help real estate professionals save time and simplify social media marketing. Over 10 million consumers visit Homes.com each month to search nearly 3 million properties for sale or rent, to locate real estate agents in their area, and to find useful home buying tips. For more information, visit Homes.com.
About New Home Feed
New Home Feed makes it easy to list homes for sale, manage inventory of homes for sale, and sell homes. New Home Feed users get robust, intuitive, easy-to-understand reports that provide users tips and advice on getting the most out of web marketing efforts. The pricing model is simple: New Home Feed is free. Builders may choose to opt for New Home Feed Plus and get enhanced features and access to add-ons that generate additional traffic and leads from the listings.