RE/MAX  Co-Founder Dave Liniger Shares Real Estate Insights on Secrets of Top Selling Agents

Real estate mogul discusses housing trends and more for national webinar series

NORFOLK, Va., May 8, 2013—Dave Liniger, co-founder and chairman of RE/MAX, will be featured on the live webinar series, Secrets of Top Selling Agents, on Wednesday, May 22. Sponsored by Homes.com, this edition of the live series will take place at 1 p.m. Eastern time, 10 a.m. Pacific time, and will cover information on the latest housing trends and reveal strategies to grow businesses in a low-inventory seller’s market.

In this rare webinar appearance, Dave Liniger will share insights tied to his ongoing recovery from a life-threatening illness, also chronicled in his best selling book, “My Next Step.” The webinar, entitled “The Changing Marketplace: Dealing with a Sellers Market,” will discuss how to adapt and adjust to ever-changing business conditions, relating directly to challenges faced both in real estate and in the everyday business arena.

Webinar participants will also have the unique opportunity to ask questions and have them answered by Mr. Liniger live.

Space is limited for this exclusive free webinar. For more information and to register, please visit:  http://www.secretswebinars.com.

Secrets of Top Selling Agents Webinars are free and available to all real estate professionals. Previous guest speakers include: Founder and Chairman of the Board of Keller Williams Realty Gary Keller; co-host of the hit TV series “Shark Tank,” Barbara Corcoran; author and noted real estate educator Michael Maher; top producing residential real estate broker nationwide Alan Domb; Star Power founder and real estate visionary Howard Brinton; Master Keller Williams Trainer Brad Korn; and top Keller Williams agent Linda McKissack. Over 70 recorded webinars are available for viewing on demand.

About Dave Liniger:

Dave Liniger is the visionary leader of RE/MAX, the Denver-based global real estate franchisor he co-founded with his wife Gail in 1973. He is respected internationally for his vast knowledge of the real estate industry and influence on housing policy. At the height of the recession, Dave pushed for reform of governmental policies to speed up the housing recovery. He is widely credited with improving the careers of real estate agents by creating an influential business model combining the maximum commission concept with a host of support services. Dave is a strong advocate of advanced training and education.

In 2011, Dave was named the Inman News “People’s Choice” Most Influential Real Estate Leader. In 2010, he was included in Bloomberg BusinessWeek’s profiles of the “50 Most Powerful People” in real estate. He has been inducted into the International Franchise Hall of Fame, the Council of Real Estate Brokerage Managers (CRB) Hall of Leaders, the Real Estate Buyer’s Agent Council (ABR) Hall of Fame, and has earned the Council of Residential Specialists (CRS) Special Achievement Award.

Since the early days of RE/MAX, Dave has promoted a culture of giving. RE/MAX has been the official real estate sponsor of Children’s Miracle Network Hospitals^®  since 1992 and a national sponsor of Susan G. Komen for the Cure^® since 2002. In 2011, Dave and Gail Liniger accepted the Children’s Miracle Network Hospitals Founder’s Award on behalf of the RE/MAX network, which has raised more than $128 million for local children’s hospitals.

About the Secrets of Top Selling Agents Webinars:

The Secrets of Top Selling Agents^™ Webinars are FREE online seminars in which Top Selling Agents^™ and industry professionals discuss their methods for success in today’s competitive real estate market. Speakers are not required to promote the sponsor company or any other service as part of this webinar. They speak candidly about how they succeed in real estate and offer timely advice on how agents of all levels can maximize their success. The Secrets of Top Selling Agents webinars are sponsored by Homes.com. To learn more, visit SecretsWebinars.com.

About Homes.com:

Homes.com is a leading provider of real estate marketing and media services, including brand advertising, property listing exposure and syndication, search engine marketing and instant response lead generation. Homes Connect by Homes.com offers the real estate industry’s first-ever all-inclusive marketing platform for agents and brokers featuring single-login convenience. Over 12.5 million consumers visit Homes.com each month to search nearly 4 million properties for sale or rent, to locate real estate agents in their area and to find useful home buying tips. For more information, visit www.Homes.com.

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Homes.com Launches Mobile Local Advertising Program

Real estate pros can target mobile consumers during home search process to generate leads

NORFOLK, Va. (May 2, 2013) – Homes.com, the online real estate resource and leading provider of enterprise-level solutions for real estate professionals and brokerages, has released a new advertising platform, Mobile Local Ads, which will target consumers accessing Homes.com via mobile devices including mobile phones and tablets. Homes.com has developed the Mobile Local Ads platform to complement the already successful Local Ads product that focuses on desktop users. Extending advertising opportunities for real estate professionals, the mobile ad platform displays on both Android and iPhone systems, allowing consumers to directly connect with a real estate professional in their local area.

Homes.com Mobile Local Ads include:

• Mobile Access: Banner ads displayed on iPhone, Android and tablet devices that access Homes.com’s mobile site.
• Maximum Branding: Mobile Local Ads include a photo or logo, company name, and a call to action.
• Call Now: Phone number appears prominently in the ad. An optional lead form can also be activated.
• Prominent Ad Placement:  Mobile Local Ads target consumers at the top of listing search result pages, providing maximum visibility in local market areas.
• Local Targeting: Mobile Local Ads are available at the city or zip code level.

The launch of Mobile Local Ads echoes the overall shift of consumer real estate search to mobile. Mobile traffic to Homes.com continues to grow dramatically, with almost 48% of Homes.com’s traffic coming from mobile devices.   Additionally, according to comScore, mobile searches will surpass desktop searches in 2014.

“Homes.com understands the importance of generating leads for our clients. We developed Mobile Local Ads to further expand the value we bring to our advertisers,” said Brock MacLean, executive vice president of Homes.com. “This focused placement complements our existing desktop Local Ads program and our other local lead generation solutions. Via desktop or mobile, Homes.com seamlessly connects real estate professionals with consumers searching for homes in their local market, anytime, anywhere, and on any device.”

Additional Assets:

To see a video overview of Homes.com’s Mobile Local Ads, click here.
To get more information on Homes.com’s Mobile Local Ads, click here.

About Homes.com

Homes.com is a leading provider of real estate marketing and media services, including brand advertising, property listing exposure and syndication, search engine marketing and instant response lead generation. Homes Connect by Homes.com offers the real estate industry’s first-ever all-inclusive marketing platform for agents and brokers featuring single-login convenience. Over 12.5 million consumers visit Homes.com each month to search nearly 4 million properties for sale or rent, to locate real estate agents in their area and to find useful home buying tips. For more information, visit www.Homes.com.

ERA REAL ESTATE EXPANDS TECHNOLOGY PARTNERSHIP WITH HOMES.COM
Exclusive Agent Website Offers Social Media Integration and Robust Community Reports

PARSIPPANY, N.J. (April 15, 2013) – ERA Real Estate, a global leader in real estate franchising, and Homes.com, a leader in enterprise-level real estate solutions, have jointly announced a renewal and expansion of their technology and marketing partnership. ERA Real Estate joined forces with Homes.com in 2011 to develop and launch the new ERA.com website powered by the Homes.com and HomesConnect technology platforms. As part of the 2013 agreement, ERA Real Estate has developed an aggressive discount program to offset the cost of an industry-exclusive agent website, the ERA Pro Edition of the popular HomesConnect agent website subscription.

In addition to being a fully featured IDX website, the new ERA Pro edition website comes with two key enhancements, Social Impact Broadcaster and Neighborhood Envoy. Social Impact Broadcaster publishes property listing details and updates to social media channels and Neighborhood Envoy integrates multiple local data sources into easy to read community reports for clients.

“Our unique technology strategy puts brokers and agents at the forefront of consumer search by providing every ERA office a fully customizable branded website, combining the power of the brand with local market experience,” said Christopher Trick, Senior Vice President of Marketing and Business Development for ERA Real Estate. “This smarter approach, which drives leads directly to the broker, has doubled page views, tripled average time onsite and resulted in a five-fold increase in lead conversion since launching the site one year ago.”

Under the new agreement, Homes.com will continue to host and provide the technology powering ERA.com and all 600 ERA offices will continue to receive fully customizable ERA Edition HomesConnect IDX websites, all of which are connected to receive traffic from ERA.com.

In addition, all 13,000 ERA agents will continue to receive an ERA Edition HomesConnect online dashboard with access to social networking, lead and contact management and email marketing.

“As a leader in search technology and consumer traffic, Homes.com is proud to help advance ERA Real Estate’s commitment to leveraging innovative technology to drive brand objectives,” said Brock MacLean, executive vice president of Homes.com. “We’re delighted to continue powering ERA.com, while providing innovative marketing solutions to its agents and brokers.”

About Homes.com

Homes.com is a leading provider of real estate marketing and media services, including brand advertising, property listing exposure and syndication, search engine marketing and instant response lead generation. Homes Connect by Homes.com offers the real estate industry’s first-ever all-inclusive marketing platform for agents and brokers featuring single-login convenience. Over 12.5 million consumers visit Homes.com each month to search nearly 4 million properties for sale or rent, to locate real estate agents in their area and to find useful home buying tips. For more information, visit www.Homes.com.

About ERA Real Estate

ERA Real Estate is an innovative franchising leader in the residential real estate industry with 40 years of experience in developing consumer-oriented products and services. The ERA® network includes approximately 31,000 brokers and sales associates and approximately 2,400 offices throughout the United States and 35 countries and territories. Each office is independently owned and operated. ERA Real Estate is a subsidiary of Realogy Corporation, a global provider of real estate and relocation services. ERA Real Estate information is available at: ERA.com.

 

Media Contacts:

ERA Real Estate        

Melissa Campbell

973-407-7904

The Zimmerman Agency (for Homes.com) 

Ivette Faulkner

850-668-2222