REBNY Joins Homes.com® Data Partnership Program

Homes.com signs direct agreement to receive REBNY’s Residential Listing Service feed

Norfolk, Va. (August 9, 2017) – Homes.com®, the leading online real estate destination and provider of real estate marketing solutions, has announced that the Real Estate Board of New York (REBNY) will join Homes.com’s Data Partnership Program through a direct syndicated feed agreement with REBNY’s Residential Listing Service (RLS).

The new partnership will offer the more than 600 New York City residential brokerage firms, comprised of 12,860 agents participating in REBNY’s RLS, the option to display their listings on Homes.com and utilize free exposure to their audience of more than 14 million transaction-ready consumers monthly. Homes.com will also provide RLS participants with access to the Homes.com Connect Lead System.

The Homes.com Data Partnership Program is committed to the responsible display of residential for-sale and rental listing information by always promoting the listing agent and brokerage prominently on its listing detail pages, and always routing consumer inquiries directly to the listing agent.

“We welcome Homes.com to our RLS Syndication network that is expanding the reach of comprehensive, reliable residential listing information to consumers searching for homes in New York City,” said John Banks, president of REBNY. “Partnerships with trusted real estate solutions platforms like Homes.com are a benefit to our members. This direct feed agreement demonstrates the importance of working together with partners like Homes.com to better serve all parties and the public.”

The benefits provided by Homes.com’s Data Partnership Program include:

  • Prominent Branding – Clear attribution and branding for the listing agent and broker on listing detail pages.
  • Consumer Leads – All leads generated from listing detail pages are emailed directly to the listing agent.
  • REBNY Branding – Prominent branding for REBNY’s RLS as the trusted source of the listing information.
  • Direct Links – All listings on Homes.com can include “deep links” back to the broker’s website.

Homes.com’s Data Partnership Program also includes all of the features of the Homes.com Connect Lead System:

  • Contact, Lead, & Task Manager – Manage contacts and leads in one central platform.
  • Central Lead Management – Aggregate leads from various sources into one central lead management system.
  • Email Campaigns – Instantly add prospects to drip email campaigns.
  • Social Prospecting – Aggregate contacts from major social networks.
  • Agent and Broker Profiles – Prominent Homes.com branding with contact information, biographies, and links to agent and broker websites.
  • Homes.com’s Q&A – Instantly connect with consumers asking real estate questions in local markets.
  • Reports – Gain insights through business intelligence reports.

“We are thrilled with the continued support and adoption of Homes.com’s Data Partnership program across the country,” said David Mele, president of Homes.com. “As the industry continues to evolve and change, partners like REBNY recognize the importance of selecting partners that support the industry by using data in a responsible manner and where motives are clear.”

For more information on the benefits of Homes.com’s Data Partnership Programs, visit http://connect.homes.com/mls/.

About Homes.com

Homes.com is a leading provider of real estate marketing and media services, including brand advertising, property listing exposure and syndication, search engine marketing and instant response lead generation. Homes.com Connect offers the real estate industry’s first-ever all-inclusive marketing platform for agents and brokers featuring single-login convenience. Homes.com is visited by over 14 million consumers each month to search nearly four million properties for sale or rent, to locate real estate agents in their area, and to find useful home buying tips. For more information, visit www.Homes.com.

About the Real Estate Board of New York (REBNY) and the Residential Listing Service (RLS)  

The Real Estate Board of New York (REBNY) is the City’s leading real estate trade association with more than 17,000 members professionally involved in and/or engaged with business allied to New York City real estate. Founded in 1896, REBNY is involved in crucial municipal matters and provides for its members: informational, technical, and technological resources; networking and charitable service opportunities; qualifying and continuing education courses; professional education programs, seminars, and designations; career-changing awards; legal advice; and a wide range of additional member benefits.

The REBNY Residential Listing Service (RLS) is a state-of-the-art, RETS compliant system that operates 24/7 and allows for the efficient and timely sharing of exclusive residential listings to all firms and agents who are members of the REBNY Residential Brokerage Division, and non-member firms that receive revenue from the residential sale or rental of residential property located in the jurisdictions authorized by the Residential Board of Directors. Through its new syndication service, RLS firms and agents can easily send residential real estate listings through one centralized feed to a powerful, expanding network of local, national, and international public real estate listing websites. This technology streamlines the process of distributing listings, increases listing visibility, and expands the reach of New York City’s most accurate and consistent sale and rental information.

For more information, please visit www.rebny.com. Follow REBNY on Facebook, Instagram, LinkedIn, Twitter, and YouTube.

UtahRealEstate.com Joins Homes.com® MLS Partnership Program

Transparency and trust were the deciding factors for selecting Homes.com

Norfolk, Virginia (June 14, 2017) – Homes.com®, the leading online real estate destination and provider of real estate marketing solutions, has announced that UtahRealEstate.com, Utah’s largest Multiple Listing Service, will join Homes.com’s MLS Partnership Program.  UtahRealEstate.com provides MLS services to over 94% of Utah’s REALTORS® and serves much of Southeastern Idaho.The new partnership will offer UtahRealEstate.com’s 14,000 members and over 17,000 listings free exposure to Homes.com’s audience of more than 14 million monthly transaction-ready consumers. Homes.com will also provide UtahRealEstate.com members access to the Homes.com Connect Lead System.

The Homes.com MLS Partnership Program is committed to the responsible display of listing information by always promoting the listing agent and brokerage prominently on their listing detail pages, and always routing consumer inquiries directly to the listing agent.

Brad Bjelke, CEO of UtahRealEstate.com, said, “Our board of directors was very impressed by Homes.com’s MLS Partnership program and the transparency and professionalism they exhibited in working with UtahRealEstate.com. We look forward to our partnership and to providing Homes.com’s helpful tools to our members.”

The benefits provided by Homes.com’s MLS partnership Program include:

  • Prominent Branding – Clear attribution and branding for the listing agent and broker on listing detail pages.
  • Consumer Leads – All leads generated from listing detail pages are emailed directly to the listing agent.
  • MLS Branding – Prominent branding for UtahRealEstate.com as the trusted source of the listing information.
  • Direct Links – All listings on Homes.com can include “deep links” back to the broker’s or MLS’s website, UtahRealEstate.com.

 

The Homes.com Partnership Program also includes all of the features of the Homes.com Connect Lead System:

  • Contact, Lead, & Task Manager – Manage contacts and leads in one central platform.
  • Central Lead Management – Aggregate leads from various sources into one central lead management system.
  • Email Campaigns – Instantly add prospects to drip email campaigns.
  • Social Prospecting – Aggregate contacts from major social networks.
  • Agent and Broker Profiles – Prominent Homes.com branding with contact information, biographies, and links to agent and broker websites.
  • Homes.com’s Q&A – Instantly connect with consumers asking real estate questions in local markets.
  • Reports – Gain insights through business intelligence reports.

 

“Homes.com’s focus is to connect transaction-ready consumers with brokers and agents while providing the most accurate listing data possible to consumers searching for their next home,” said David Mele, president of Homes.com. “The Homes.com MLS Partnership Program is our commitment to the real estate industry that we use data in a responsible manner. Simply put, that means trust is built when motives are clear.”

For more information on the benefits Homes.com can provide MLS’s and their members, visit http://connect.homes.com/mls/.

About Homes.com

Homes.com is a leading provider of real estate marketing and media services, including brand advertising, property listing exposure and syndication, search engine marketing and instant response lead generation. Homes.com Connect offers the real estate industry’s first-ever all-inclusive marketing platform for agents and brokers featuring single-login convenience. Homes.com is visited by over 14 million consumers each month to search nearly four million properties for sale or rent, to locate real estate agents in their area, and to find useful home buying tips. For more information, visit www.Homes.com.

About UtahRealEstate.com

Founded in 1994, UtahRealEstate.com is the largest Multiple Listing Service in the state of Utah and a leading provider of real estate technology. The company runs one of the most trafficked real estate websites in Utah and serves approximately 14,000 professional subscribers and 12 million consumers each year.

Homes.com Introduces New “Friendly Neighbor Index”

fn2i

F.N.I. Feature Makes Finding the Perfect Neighbor Easier Than Ever

Norfolk, Va. (Apr. 1, 2017) – Homes.com is pleased to unveil its Friendly Neighbor Index (F.N.I), the latest addition to its real estate tools, providing homebuyers with an innovative feature to make the decision-making process of where to live even more personalized and easy. In the past, when considering a neighborhood, buyers would have to physically make an effort to introduce themselves to their soon-to-be neighbors and gauge their compatibility based on social interaction and small-talk. Leveraging machine learning, public, social and proprietary data, Homes.com®, is now able to make that task easier to complete, without potentially messy in-person interaction.

The F.N.I. feature, included in both our for sale and rental listings, takes the guesswork and effort out of assessing your new neighbors with an easy-to-read output available on the Homes.com portal, mobile app, and available via an API for easy integration in partner sites. The F.N.I. simplifies the complex potential of human interaction and compatibility with a user-friendly color scale of green (barbecues and block parties) to red (lawsuits and constant complaints to the HOA). Users will easily be able to select their ideal neighborhoods and perfect neighbors.

“With so many individuals today utilizing their mobile devices in their home search, we wanted to capitalize on this audience by empowering perfect neighbor matches,” says Grant Simmons, VP at Homes.com, “the advances in artificial intelligence, geo-coding, and personality analysis allowed us to create a nationwide database of real-time personality compatibility.”

The F.N.I. data will appear within Homes.com websites before the end of April, and will be accessible through the Homes.com mobile app before the summer buying season. With this innovative technology, Homes.com looks to shake-up the housing market by giving homeowners and renters another reason to use Homes.com to find their ideal home and neighbors.

Watch for more details in the coming weeks about the upcoming release of F.N.I. Until then, find your perfect home and neighborhood on Homes.com.

About Homes.com

Homes.com makes it easy to find your first or next home with close to 3 million homes for sale or rent. Since its launch almost 25 years ago, Homes.com has made millions of introductions between homebuyers and real estate professionals, leveraging user-friendly tools, valuable tips, and helpful information so homebuyers have everything they need to find a home that perfectly fits their family and lifestyle.

With more than 15 million site visits a month, Homes.com continues to innovate with inspiring photos, simple search functionality and great home decor articles to empower consumers to dream, discover and design their homes.

Visit Homes.com to discover your next home or download the Homes.com For Sale, Rentals or Mortgage Calculator apps to power your home search. For creative home design ideas and decorating tips, visit Homes.com/blog/. Welcome Home!

Homes.com Partners with Sales Marketing and Social Media Expert Chris Smith

Exclusive U.S. tour planned for “Secrets of Top Selling Agents LIVE”

Norfolk, Va. (Feb. 1, 2017) – Thousands of real estate agents throughout the U.S. will learn how to take their business to the next level as Homes.com®, a top consumer real estate resource and leading provider of marketing solutions for real estate professionals, has announced an exclusive partnership with Chris Smith. One of the real estate industry’s most proven sales, marketing and social media experts, Smith will host “Secrets of Top Selling Agents LIVE” events coast to coast.

“Chris Smith is real estate’s most successful next gen marketing expert,” said Homes.com President David Mele. “By taking his message live to agents in Atlanta, Boston, Los Angeles, Chicago, New York City and many more markets, Homes.com can directly help thousands of real estate professionals increase their sales and become even more successful,” he added.

“Partnering with Homes.com, one of the best known brands in real estate, allows me to feed off the energy of a larger, live crowd,” said Smith. “I always bring my ‘A’ game, but it’s really the audience and their energy and questions that make it a one-of-a-kind event. Every agent knows after spending just 10 minutes in the room, that they’ll take away information that can immediately help them grow their business.”

Homes.com sponsored seven “Secrets of Top Selling Agents LIVE” and “Secrets LIVE” events hosted by Smith last year and achieved outstanding results, filling all venues. Under the terms of their exclusive agreement, Smith will only appear live at Homes.com sponsored events in 2017 (with the exception of a few previously booked events) including “Secrets of Top Selling Agents LIVE” events in Atlanta, Boston, Los Angeles, Chicago, Houston, the New York City area, Riverside-San Bernardino, Washington DC and other markets to be announced soon. Homes.com will offer complementary tickets to agents on a first-come, first-served basis, and it expects to reach capacity at all events.  One-on-one coaching from Smith normally runs tens of thousands of dollars a year, so getting to spend three hours with him for free is an awesome opportunity for new and seasoned agents alike.  Real estate agents can sign up online to be notified about the details of the closest “LIVE” event here.

A dynamic and engaging speaker, Smith is a USA Today best-selling author of “The Conversion Code” and co-founder of Curaytor, a marketing firm he helped build from scratch which generated over $10 million in annual revenue in only four years. He is well known in the real estate industry as a leading expert on Facebook marketing,  and Inman News annually names him one of the most influential people in the real estate industry. Beyond real estate accolades, his work has also been featured in Forbes, Inc. and Entrepreneur magazines.

In addition to hosting “Secrets of Top Selling Agents LIVE”, Smith is also scheduled to appear at the RE/MAX R4 annual convention in Las Vegas at the end of February, as well as the National Association of REALTORS® annual convention in Chicago in November. Smith will provide live educational sessions at the Homes.com booth during both of these major industry meetings.

Real estate agents may know the “Secrets of Top Selling Agents” brand from its popular online educational real estate webinars. Homes.com has been a sponsor of this educational series since 2006, with appearances by some of the most successful people in the industry.  Many of the speakers are published authors of popular real estate books, or are creators of educational programs and credentials that have become industry standards. These free webinars are available online at secretswebinars.com.

About Homes.com

Homes.com is a top real estate search destination, visited by more than 14 million consumers each month. Homes.com leverages search visibility to connect this in-market audience with real estate professionals in their local areas of interest. Homes.com offers the following real estate marketing and media services: brand advertising, property listing branding and exposure, search engine marketing and instant response lead generation to help real estate agents and other real estate related partners succeed online. For more information, visit www.Homes.com.

About Chris Smith

Chris Smith is a USA Today bestselling author and the co-founder of Curaytor, a social media, digital marketing and sales coaching company that helps businesses grow faster. In less than three years, he used the blueprint in his book, The Conversion Code, to grow Curaytor to over $10 million in annual, recurring revenue. His work has been featured in Forbes, Inc. and many other publications. Previously, Chris worked for two billionaires, a nearly $1 billion publicly traded company and a startup acquired for $108 million. His first book, Peoplework, raised over $73,000 on Kickstarter, has more than 50,000 copies in circulation and received endorsements from the CEO of Zappos and Gary Vaynerchuk, who wrote the foreword. Chris is a highly sought after keynote speaker and is a perennial on the most influential people in the real estate industry lists. For more information, contact Chris at chris@curaytor.com.

Canadian Home Searches Spike in Response to U.S. Election Results

Homes.com reports 16 times normal traffic to key Canadian cities

Norfolk, Va. (Nov. 9, 2016) – Homes.com®, leading online real estate destination, reports a dramatic surge in location-based home searches for Canadian destinations in response to the United States Presidental election.

Starting at 9 p.m. EST, as state results from the U.S. Presidental race began to roll in, Homes.com saw a surge in Canadian home searches growing by the hour. By 11 p.m. EST, British Columbia was the highest searched state or province searched on Homes.com, more than California, Texas or Florida. By 12 a.m. EST, Canadian home search traffic was 16 times higher than a normal traffic day.

As of this morning, Canadian searches for homes for sale continue to dominate Homes.com visitor behavior, maintaining eleven times more searches than the previous day, with British Columbia seeing 26 percent more home search activity than the most populous U.S. state, California. By 9 a.m. EST, six of the top twenty-five searched cities on Homes.com were Canadian: Vancouver, BC; Surrey, BC; Toronto, ON; Nelson, BC; Richmond, BC; and White Rock, BC.

This surge of consumer searches for Canadian properties has not translated into a notable increase in consumers inquiring about these properties. At this point, home shoppers appear to just be checking out Canadian home prices and availability with no clear intention to relocate.

On the lighter side of last night’s consumer home searches, Ontario, CA benefited from a dramatic, 121-percent increase in home searches, likely due to confusion with the Canadian city of the same name.

Wherever (or why ever) you’re moving, Homes.com has homes. For Sale. For Rent. For You.


About Homes.com

Homes.com makes it easy to find your first or next home, with close to 3 million homes for sale or rent. Since its launch almost 25 years ago, Homes.com has made millions of introductions between homebuyers and real estate professionals, leveraging user-friendly tools, valuable tips, and helpful information so homebuyers have everything they need to find a home that perfectly fits their family and lifestyle.

With more than 15 million site visits a month, Homes.com continues to innovate with inspiring photos, simple search functionality and great home decor articles to empower consumers to dream, discover and design their homes.

Visit Homes.com to discover your next home, or download the Homes.com For Sale, Rentals or Mortgage Calculator apps to power your home search. For creative home design ideas and decorating tips, visit Homes.com/blog/. Welcome Home!